Vice President, Strategy and Marketing
Julia Richter serves as Vice President, Strategy and Marketing for Private Health Management.
Mrs. Richter is a proven consumer marketing executive with over a decade of experience across multiple industries on top-tier brands. Her specialties include brand strategy, cross-functional team management, competitive analysis, P&L responsibility, global creative asset development, product development, digital marketing, and agency management.
Mrs. Richter has held marketing roles at Yahoo, where helped launch digital fashion and beauty magazines, and Mattel, where she was a global brand manager for Barbie and a portfolio of board games, including Pictionary and Scrabble.
She was a brand strategy and new product development consultant at The Sieden Group, where she consulted for Bayer’s over-the-counter portfolio, including Bayer Asprin and One-A-Day vitamins.
Mrs. Richter graduated magna cum laude with her Bachelor of Arts in Communications and Political Science and a minor in French from the University of Pennsylvania and her MBA from Harvard Business School.
She is a member of the Penn Alumni Interview committee and the Harvard Business School Association of Southern California. She is a former member of the LA’s BEST BEST Friends Board.
She lives in Los Angeles with her husband and two children.